WotNot music is a conglomeration of uber talented gentleman based in London that make so many different genres of music come together beautifully, that it’s pretty much impossible to pigeonhole them. SPLENDID, really.
The state of music as of late has been in large part a resurgence of simple electronic sounds which have then been flipped and chopped into entirely new sounds making the old sounds new and new sounds insane!
The WotNot label is a perfect example of this shift in sound as the collective runs the gamut of juke, house, hip hop, beat-infused bass, footwork, future bass, drum and bass, moody breaks and much, much more.
I recently met up with JJ Jumbles, co-founder of WotNot [and amazing beatmaker] as well as Deft, epic producer and labelmate while I was in London last month. I was late to meet with the guys (typical) and yet they were so gracious and helpful as I was traversing south London to connect with them in a city I’d never been to. It was about 7pm, warm and still very light outside. London is such a beautiful city. We met right near the River Thames on the South Bank and the two greeted me with smiles and hugs. We walked across Golden Jubilee Foot Bridge (that pretty bridge below)
and decided that instead of conducting an interview in a quiet room in the Royal Festival Hall, that we’d go on a mission for food since we were all hungry. We walked around Soho and before I knew it JJ lead us down some random stairway into what definitely did not look like a place with food but in fact turned out to be an underground noodle spot! Score!
We sat down over noodles and proceeded to completely geek out about music – all translations of it – the state of radio, events in London and worldwide, what music we listened to growing up and even our guilty music pleasures. I learned a lot that night about each of the gents. For one, I discovered that Croydon-based (deep south London) Deft, teaches kids how to produce music and when he was growing up he was heavy into punk and ska – how cool is that? You’d never guess if you listened to his Clotting EP:
WotNot co-founder JJ Mumbles is equally as awesome and had such charisma about him – a very engaging, yet humble dude. I found out we have a common musical love interest called MachineDrum and I also was put onto a sweet band from Canada called New Look.
JJ, Deft and I talked for quite some time while I took a shitload of notes but the one thing that really stuck out was when I asked JJ how and why WotNot was started and he nonchalantly said “WotNot’s sole reason for existence is to bring visibility to music we love”. At this point, I was floored and everything else the two said seemed to be wrapped in gold leaf or something, because what they said after that point made so much sense. This hit me as a call to action to remember to do what you love and love what you do. WotNot serves as a reminder to us all to lift those up who are awesome, to contribute to the bigger picture and to make a difference with your art whether it’s inspiring others or being inspired by others – increasing visibility for creative expression only fuels goodness.
Instead of boring you some more with a description of our noodle extravaganza, I’ll just let the music speak for itself. Here is a perfect sampling of the labels’ music mixed by Charo – WotNot’s other Co-Founder.
To learn more about WotNot go here http://wotnot.tv/and to learn more about their rad artist roster click on any of the links below:
- J Marie for The Mint Collective